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Loyalty Street launch


Loyalty Street, is a disruptive new residential property-selling service that raised £2 million to validate their business model.


Custom overlays on Google mapping was required.


We were briefed to develop a contact strategy and produce a suite of online and offline materials to launch the service. This included dynamic street mapping to overlay areas of activity and estate agent details for those areas.


The campaign achieved a 12% conversion rate against a forecast rate of 3%.

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Loyalty Street


Real Estate


B2B, B2C


United Kingdom


Mobile | Web

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